VHFA is a non-profit agency that has helped first-time homebuyers get into affordable homes in Vermont for 40 years. They have a long and fascinating history. We’ve designed calendars, print ads, info graphics & web ads to help tell that story.
The finished 2013 Calendar was an 11×17, glossy publication on cover stock. We pitched them a few designs that had spot channel, dull aqueous coating and gloss patterns to really make the cover graphics jump. We get a little over excited sometimes. In 2014, we switched gears and presented their annual report graphically. 100% info-graphics in fact. VHFA wanted to highlight specific events in their history, educating people about their mission to make the dream of homeownership available to any Vermonter. If a picture is worth 1000 words; an info-graphic is worth 10,000.
With both major projects, and in all our campaign work, VHFA chose to high-light important milestones brought to life with rich copy, beautiful photo collages, and warm, inviting graphics. They final pieces were given away to members of the organization, community leaders, advocates, and clients.
HOW CAN NEW ENGLAND STANDARD HELP?