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New England Standard

About New England Standard

New England Standard is a small business, just like yours. We understand the scarcity of resources and time constraints you live with every day. If you reach out to us, we will listen carefully to what's on your mind and respond with an honest solution to your problem.

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Miranda & Hardt Homebuilders

Miranda & Hardt Homebuilders

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This luxury homebuilder in Sussex County, MD had no real online presence prior to hiring us. Red Sapphire Consulting, the marketing agency that handles strategy for M&H, asked us to produce a website with content and visuals that sets them apart from their competition.

The resulting website perfectly reflected the client’s focus on personalization, service and craftsmanship, telling the brand story with descriptive language and gorgeous images of their work. This project is still in progress.

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The Cole Agency

The Cole Agency

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The Cole Agency offers a large spectrum of personal and commercial insurance in Macon County, Georgia. New England Standard had designed their website years earlier when the client asked us to update it with a fresh look and broader visibility.

We broadened the scope to include pages for all services the client provides, educating customers about benefits and risks of each. We also added forms for people to submit queries through.

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YMCA of Plattsburgh

YMCA of Plattsburgh

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The YMCA is a huge community resource in Plattsburgh, New York. The needs of their ever-expanding membership called for an updated website with a responsive layout and new functionality.

We updated the architecture and content for improved search engine visibility, while designing an new look that fits perfectly within official brand guidelines. For the first time ever, members can manage their accounts and enroll in programs online. The project also included responsive calendars that members can access from any device.

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Powell Bredice & Stern

Powell Bredice & Stern

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Powell Bredice & Stern PLC is a personal injury law firm that needed a new website with better SEO positioning. After a disastrous experience with HIBU, they hired us to build an entirely new platform with locally produced content.

Our collaboration produced a unique interface that speaks to Vermont values while also promoting the client’s expertise. Following the launch, we then embarked on a sustained content strategy designed to teach accident victims about the claims process and how to sidestep common mistakes along the way.

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Illumination Devices

Illumination Devices

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Simply put: this is one of the coolest projects we’ve ever worked on. Based in Williston, VT, Illumination Devices develops cutting-edge, LED light engine hardware. They needed a scalable B2B platform that mirrored the vanguard of their technology.

New England Standard revamped their logo, updated their color palette, and built a stylish website that allows users to browse through ID’s growing catalog. We designed info-graphics, data-tables, downloadable spec sheets, and product-specific forms to generate highly qualified leads.

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Dodge Marketing & Communications

Dodge Marketing & Communications

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Dodge Marketing & Communications offers comprehensive advertising and digital marketing services in the Adirondack region of upstate New York. They had recently restructured when they asked us to create an online platform for the new brand.

The client wanted to tell brand story in a fresh, creative way. They came up with a Marvel superhero concept and we ran with it. The result was one of our best thematic executions in website design. BAM! POW! CRRRUNCH!

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Tapestry

Tapestry

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Our client wanted was looking for a warm and inviting interactive platform; a place for people to share inspiring stories of human kindness, dignity, and understanding. We proposed an integrated solution that included website development, graphic design, social media, and content marketing & deployment.

Though still in progress, our goal has been to build a vibrant website where users can view, upload, and share content that will delight and inspire audiences across multiple generations.

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QUESTIONS?

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Vitality Vending

Vitality Vending

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Vitality Vending, a health food distributor in Vermont launched an innovative business, offering healthy options in vending machines to hungry passerby. New England Standard created a complete, unique brand including a new logo, website, and vinyl wraps for vending machine and a fleet of delivery vans.

Our goal was to create a fun, catchy brand identity that would help the client become the first choice for health conscious snack-seekers.

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QUESTIONS?

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Limelite Restoration

Limelite Restoration

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A collaboration between Red Sapphire Marketing, New England Standard and Limelite Restoration. Grant and Summer Stelter worked in disaster recovery for almost fifteen years in Vermont before launching their own company, Limelite Restoration. Red Sapphire Consulting was helping them get started when they brought us in to create a platform that would help the client stand out among their entrenched competitors.

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Scope:

Together with Red Sapphire, we designed logos, vehicle wraps, business cards, and a website to capture leads.

Desired Outcome:

The goal was to help this startup make a big impact in the greater Burlington area, particularly in flood-prone areas.

Execution:

A year after completing the limeliterestoration.com, we added search engine optimization to our services. We went back under the hood and added keyword-focused tags to help the site earn greater visibility for their most important services. Within five months, Limelite shot from a 50+ ranking to having seven keywords in the top ten search results on Google. Three pages are currently in the top five, creating a thirty-eight percent increase in organic search traffic.

Click here to view the live site.

Questions or comments? Please drop us a line!

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MORE DESIGN WORK

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Full Care Painting

Full Care Painting

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Full Care Painting needed a new brand, including website development, door hangers, yard signage, and vehicle lettering. This family owned small business in New York’s Capital Region asked New England Standard to jump in. The new direction needed to reflect the integrity their reputation had earned in the marketplace.

Full Care Painting has also launched an extremely successful key-word & geo focused social media campaign over the last couple of years. We’re proud to say they’re currently on page 1 of most of their desired Google searches, they’re getting tremendous feedback from Facebook, Pinterest & Thumbtack, and the last time we checked, they were running 3 paint crews booked well into Fall of 2016.

This stuff works.

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